Samsung Phones Feature Chinese Text Input from Zi Corporation

eZiText and Decuma Chinese integrated onto Samsung handsets for Chinese Market

CALGARY, AB, August 19, 2008 - Zi Corporation (Nasdaq: ZICA) (TSX: ZIC), (the "Company" or "Zi"), a leading innovator of mobile discovery & advertising solutions and Samsung Electronics (KRXS: 005930, KRXS: 005935, LSE: SMSN), the world's second largest mobile phone manufacturer, today announced Samsung has integrated Zi Corporation's eZiText and Decuma text entry solutions onto its L258 and G618 handsets in China.

This integration sees Zi Corporation's market proven Decuma Chinese V4.1 handwriting recognition technology featured on two GSM handsets in China. Decuma is bundled with predictive text entry software eZiText, to provide Samsung with a complete text input solution.

The Company's products have been licensed to Samsung for use on the L258 handset, which went on sale this spring in China. The G618 handset has received extensive press coverage as Samsung's donation to athletes, coaches and staff for the Chinese Olympic Team.

Milos Djokovic, President and CEO of Zi Corporation said, "Our product penetration in the Chinese market is currently very widespread and this latest deal, with one of the world's top handset manufacturers, again highlights the development and reliability of our text entry portfolio. We are delighted that Samsung has chosen our bundled solution for two handsets and the combination of handwriting recognition and keypad input is something many OEM's are really starting to take advantage of." Over the past six months, Zi Corporation has won several major contracts in Asia and its text entry product is currently being used by some of the region's leading OEM's.

About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 consolidated sales of US$103.4 billion. Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of four main business units: Digital Media Business, LCD Business, Semiconductor Business, and Telecommunication Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.

About Zi Corporation
Zi Corporation is a leading provider of discovery and usability solutions for Mobile Search, Input and Advertising. Zi Corporation's suite of award-winning products offers innovative ways for mobile operators to showcase new services and content to their subscribers, while encouraging users to get the most out of their communication devices. Increased device usage can help mobile operators drive additional revenues and lead to improved customer retention.

 

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