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Neonode Inc. Launches Specially Designed Color Portfolio For New Mobile Phone, Neonode N2

Press Release posted by Michelle Ruhfass on Thursday February 21, 2008.

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STOCKHOLM, Sweden, Feb. 21 /PRNewswire-FirstCall/ -- Neonode, the Swedish mobile communication company that develops touch screen technologies and designs mobile handsets in which the technology also can be used, today announced the release of a new color portfolio for Neonode N2, the company's latest, highly acclaimed, mobile phone.

Neonode N2 has been available in black since its launch in August 2007 but due to increased customer demand Neonode has moved up the launch of four new specially designed colors.

Details about the colors will be presented on the company's web site, www.neonode.com, in March. Balda AG Group (BALOF) is producing the new colors through its Malaysian-based Balda Solutions Malaysia, (BSM). Balda AG Group is a well reputed manufacturer with companies such as Sony Ericsson (SNE/ERXF), Nokia (NOK), Canon (CAJ), Motorola (MOT), Phillips (PHILIPS CON) and Hitachi (HIT), among their clients.

"The release of the color portfolio is a natural extension of a great product that has already sold more than 30,000 units in the last quarter of 2007. We strongly believe that the new colors as well as upcoming accessories will constitute a product assortment that will enhance our coming sales of Neonode N2 even further," said Per Hellberg, Vice President of Sales at Neonode.

Currently Neonode N2 is available throughout markets in Europe and is also sold via the company's web shop. Recently the company made its first shipment of Neonode N2 to India, by signing a distribution agreement with privately held Turnstone Mobile Media LLC. Neonode's innovative products are marketed in North America, Latin America and China through Neonode USA.

Neonode Inc. will issue their 2007 financial results during March and will also host an earnings conference call for interested parties. The details of the conference call are to be announced later this month.

About Neonode Inc.
Neonode designs and develops intuitive technologies and products. The company's focus is on solutions that increase the user experience of complex or monotonous devices. With offices in Stockholm, Sweden, San Ramon, USA, Shanghai and Hong Kong, China, Neonode Inc. is a publicly traded company (NASDAQ:NEON) with licenses and products sold worldwide through both direct web sales and local distribution partners. For more information, visit www.neonode.com.

About Neonode USA
Neonode USA, formed by Neonode, Inc. the Swedish mobile communication company that designs and develops intuitive technologies and products, and Distribution Management Consolidators LLC (DMC), a sales channel development and supply chain management company, markets and sells Neonode branded products within North America, Latin America and China. The company is also the exclusive worldwide licensor of Neonode Intellectual Property to third parties, including its patented "zforce" optical touch screen and "neno" user interface.


About the author

Michelle Ruhfass
Michelle is MobileBurn.com's Managing Editor, and is responsible for sourcing devices for reviews.

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