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Thumbs Up! AT&T Announces Unlimited Messaging Plans


Press Release posted by Michelle Ruhfass on Wednesday April 25, 2007.

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Including Unlimited Mobile-to-Mobile Messaging Add-On Available for $5

Atlanta, Georgia, April 25, 2007

AT&T Inc. (NYSE:T) announced today expanded messaging plans to include unlimited messaging packages for the first time. AT&T's 62.2 million wireless customers can now choose from new options to supercharge their messaging lifestyle.

A new plan from AT&T called Messaging Unlimited will give customers the ability to send unlimited messages of any type, including text, picture, video and instant messages (IM), to any wireless phone in the U.S. for $19.99 a month.

Additionally, AT&T customers who send most of their messages to other AT&T subscribers can add unlimited mobile-to-mobile messaging to a messaging plan for just $5 more a month. For as low as $9.99, customers can get unlimited mobile-to-mobile messaging in addition to the 200 text, picture, video and IM messages included in AT&T's Messaging Starter package.

"Our customers are sending messages more than ever before, and we are committed to creating plans that accommodate all of their needs," said Cristy Swink, executive director of Messaging, AT&T wireless unit.

AT&T leads the industry in messaging through its sponsorship of "American Idol," which generated 64.5 million messages in 2006, and a program called TXT2CONNECT which aims to bring parents and kids closer together by educating parents about messaging. In the fourth quarter of 2006, 180 million multimedia messages and more than 12 billion text messages crossed AT&T's wireless network.

About AT&T
AT&T Inc. is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services and the nation's leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at www.att.com.

 

About the author

Michelle Ruhfass
Michelle is MobileBurn.com's Managing Editor, and is responsible for sourcing devices for reviews.

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