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Android creeping up on Apple's U.S. smartphone lead

News by Todd Haselton on Monday January 03, 2011.

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According to the most recent data from Nielsen, Apple maintained its lead in the smartphone market during the month of November, but Android is gaining. There are also more smartphone buyers than ever. 45 percent of those who bought a phone in November purchased a smartphone, and that's up 11 percentage points from June.

During November, Apple had a 28.6 percent share of the smartphone market in the United States, and that's up a hair from its 27.9 percent share during the month of October. Android had a 25.8 percent share, up from the 22.7 percent share it had in October. BlackBerry OS fell from 27.4 percent to a 26.1 percent hold.

While Apple has the largest overall share, Android has a greater share among those who have purchased a new phone during the last six months. It has a 40.8 percent share in that market, while Apple has just a 26.9 percent share. [via GigaOm]

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About the author

Todd Haselton
Todd is a senior editor at MobileBurn and works out of his home in New York City. He covers news for us and also writes reviews. You can follow him on Twitter at @RoboTodd

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