Wall Street is surely banking on the Apple Watch becoming the breakout smartwatch hit that will bring the niche firmly into the tech mainstream. At the moment smartwatch sales figures are counted in the hundreds of thousands, with the entire industry only accounting for 7 million sales through the first half of 2014. Yes, that has improved with the launch of Android Wear, but still the wearable trend has yet to take off.
Most reviews for the iPhone 6 and iPhone 6 Plus claimed the handsets have among the best smartphone cameras ever made, and yours truly believes alongside some Nokia PureView efforts that is true. What is not up for debate is that Apple is one of the leading companies in smartphone camera technology with its iSight shooter.
A monster seller and worldwide record crusher the iPhone 6 and 6 Plus may be, but the devices have not been without their fair share of problems, and it seems that have another. Some owners of the handsets with storage capacity of 64GB or 128GB are complaining that random crashes and reboots are occurring when the device is housing a large amount of apps. The issue is also being reported by iPad users with the same internal storage configuration.
It goes without saying that the iPhone 6 and iPhone 6 Plus have been huge successes, the most successful smartphones Apple has ever made in fact. Over the last 30 days it is no surprise to see that the new handsets have dominated Cupertino's smartphone sales, even though the company also has the iPhone 5s and 5c on the market.
If we turn red with embarrassment then that's because we know how absurd this is, but it's mobile news and that's what we do. So, the iPhone 6 has just but been released, which in the world of Apple means that there is no bedding down period as we are already looking forward to the next model, the iPhone 7.
How many tech designers do you know? Do you know who designed the Samsung Galaxy Note 4 for example, or even who had the influence for HTC to come up with the beauty that is the One M7/M8. These guys and gals may well create the mobile tech that you desire, but they are largely anonymous (isn't that how it should be?), but with Apple things are different.
KGI analyst Ming-Chi Kuo has predicted a big drop off in iPad sales from the upcoming fourth quarter of this year to the first quarter of 2015. Of course, the fourth quarter of this year is the busy Holiday Season where iPad sales will soar, so with that in mind the first quarter is always comparatively slow. Nevertheless, Kuo is saying Apple's iPad sales will drop over 50% quarter to quarter.
For Android fanatics there is an easy stick to beat their Apple enemies with, the fact that Google's platform trumps iOS in terms of market share, comfortably so. However, iPhone lovers probably thought that the arrival of the new iPhone 6 and iPhone 6 Plus would address that balance. According to Consumer Intelligence Research Partners (CIRP) that is not actually the case as the new iPhones are not taking market share or indeed customers from Android.
Since Apple launched its first iPad we have been waiting for a slate that can truly match Cupertino's effort, but the truth is we have been left waiting. The so called iPad Killer has never really emerged despite an admittedly deep line up of quality Android and Windows alternatives. At least from a sales perspective the iPad reigns supreme, although there are some chinks in the armor.
We are used to hearing about Android growing market share in just about every aspect, but there are a few areas where Google's mobile platform is not so dominant. For example, in the business and enterprise companies prefer to use Apple's iOS or to a lesser extent Blackberry, the traditional name in this niche.