Huawei sent out some sneak peak screenshots of its new EmotionUI, the interface that is going to be used on the company's new smartphones launched next month at IFA in Germany.
Huawei may be launching a new Ascend Mate flagship at IFA in Berlin in a couple of weeks, but the Chinese company has some other smartphones to launch too. For example, the company is now teasing a new mid-range effort, the Honor 3C Play, a handset that will arrive with solid mid-range specs and as Huawei says, an affordable price.
Huawei is busying itself for the end of the year with a number of new smartphones set to hit the market over the coming months. One of those devices will be the Ascend Mate 3 and according to reports today it will be a standout device with high end specs, upping the ante from the mid-range Ascend Mate 2. It has also shown up on AnTuTu for benchmark testing, showing it to be a very good performer.
Chinese mega brand Huawei has today teased a product launch for a new smartphone, with an event that will take place at 15:00pm on September 4th. The launch will be held during the IFA show in Berlin, Germany, where a number of smartphone vendors will be releasing new products.
Huawei's problem is two-fold: hardly anybody outside of Asia knows its name and even fewer know how to say or spell it correctly. So now it's changing that narrative with a bigger marketing push into the United States and a $299 Android smartphone for fans of large devices. The Huawei Ascend Mate 2 4G LTE is the first device that could change the company.
In an effort to grow its brand in the US, Huawei today made two key announcements: GetHuawei.com is the company's new direct-to-consumer ecommerce site, and the Huawei Ascend Mate 2 4G LTE is now available for pre-order on that site for only $299 without contract.
Huawei today announced its new hallmark smartphone, the Ascend P7, that ups the ante for a few features seen in Android smartphones. That includes a front camera capable of taking photos as large as the back camera in most states.
Huawei is the latest company to backtrack on previously announced plans to release a smartphone capable of running Android or Windows Phone operating systems. So much for that dual-boot device movement.
The Huawei Ascend Mate 2 4G is exactly the phone one would expect from the company that built the original Ascend Mate, which had a massive 6-inch screen months before a device with a display that massive didn't seem so crazy. Here's a closer look at the follow-up
The Huawei Ascend P6 was announced only 10 days ago, but Huawei has already backtracked on its original statement that it would not release a "Google Edition" of the Ascend P6. The company now says it might be willing to release an Ascend P6 Nexus User Experience edition.