Huawei's problem is two-fold: hardly anybody outside of Asia knows its name and even fewer know how to say or spell it correctly. So now it's changing that narrative with a bigger marketing push into the United States and a $299 Android smartphone for fans of large devices. The Huawei Ascend Mate 2 4G LTE is the first device that could change the company.
In an effort to grow its brand in the US, Huawei today made two key announcements: GetHuawei.com is the company's new direct-to-consumer ecommerce site, and the Huawei Ascend Mate 2 4G LTE is now available for pre-order on that site for only $299 without contract.
Huawei today announced its new hallmark smartphone, the Ascend P7, that ups the ante for a few features seen in Android smartphones. That includes a front camera capable of taking photos as large as the back camera in most states.
Huawei is the latest company to backtrack on previously announced plans to release a smartphone capable of running Android or Windows Phone operating systems. So much for that dual-boot device movement.
The Huawei Ascend Mate 2 4G is exactly the phone one would expect from the company that built the original Ascend Mate, which had a massive 6-inch screen months before a device with a display that massive didn't seem so crazy. Here's a closer look at the follow-up
The Huawei Ascend P6 was announced only 10 days ago, but Huawei has already backtracked on its original statement that it would not release a "Google Edition" of the Ascend P6. The company now says it might be willing to release an Ascend P6 Nexus User Experience edition.
Huawei is once again attempting to lay claim to having the world's thinnest smartphone with today's announcement of the Huawei Ascend P6, an Android 4.2 device that measures only 6.18mm and weighs 120g.
MetroPCS today announced a new Android device to its 4G LTE portfolio. Continuing its trend of low-price midrange smartphones, the new Huawei Premia 4G joins the network for the low price of $149 without contract.
Huawei has decided that being big isn't big enough, so the Chinese manufacturer today announced the Huawei Ascend Mate, a smartphone with a 6.1-inch screen. Just in case you were wondering, that's not a typo; the Ascend Mate has a 6.1-inch display.