Apple has launched the iPad Pro today, the large screen tablet that the company says revolutionizes the slate market, although really it?s just Apple's take on the Microsoft Surface Pro. That's not a flippant comment either as the Surface Pro is excellent and from what we have seen of the iPad Pro so far, it is also excellent and very feature rich.
The idea of an iPad Pro has been with us for a few years now, but since Apple tied up a deal with IBM last year that will probably expand enterprise, the iPad Pro rumor have gained even more traction. Now sources in Apple's supply chain are suggesting that the iPad Pro will be announced this year, during November in fact.
Right from the start you can color us sceptical about the following news, but it seems someone on Chinese social network Weibo has leaked the specs and even an image of the upcoming iPad Air Pro. Apple's oft rumored large version of its all-conquering iPad is thought to be nearing the end of development for a launch sometime this year and these are apparently the specs.
Former Apple Supremo Steve Jobs left a huge impact on the company and the tech world. So much so that when Apple goes against one of his ethos, the company is lambasted as if it should hang on every word Jobs said. A great example of this is the fact that Jobs was not particularly enamoured with the idea of a large screen stylus packing device, something Apple are now going to make this year.
KGI analyst Ming-Chi Kuo has predicted a big drop off in iPad sales from the upcoming fourth quarter of this year to the first quarter of 2015. Of course, the fourth quarter of this year is the busy Holiday Season where iPad sales will soar, so with that in mind the first quarter is always comparatively slow. Nevertheless, Kuo is saying Apple's iPad sales will drop over 50% quarter to quarter.
Since Apple launched its first iPad we have been waiting for a slate that can truly match Cupertino's effort, but the truth is we have been left waiting. The so called iPad Killer has never really emerged despite an admittedly deep line up of quality Android and Windows alternatives. At least from a sales perspective the iPad reigns supreme, although there are some chinks in the armor.
We are used to hearing about Android growing market share in just about every aspect, but there are a few areas where Google's mobile platform is not so dominant. For example, in the business and enterprise companies prefer to use Apple's iOS or to a lesser extent Blackberry, the traditional name in this niche.
While iPad sales have been declining recently, the dip seems to follow a market wide trend and Apple?s position at the top of the tablet pile seems to be secure. That's according to mobile ad network Chitika after the company sorted the data to find which companies and which tablets dominate the North American tablet market.
Apple has always said the iPad is among the quickest slates, but the company does not discuss specs or benchmarks to prove its point. Competing with device with beefier specs, the smooth and light iOS has always ensured that Cupertino's slate it always among the fastest on the market. The newly launched iPad Air 2 is no exception according to Geekbench result compiled by Laptop Mag.
Apple posted some stellar fourth quarter results yesterday, but there was one blot on the earnings call, the iPad. In fact, Cupertino?s slate has been a problem (and a declining business for some time now, but Apple CEO Tim Cook remains bullish about the iPad's future prospects and its position in the market.