Motorola today announced the Moto X Style, a stunning flagship with a price of just $400. The company did not finish there with the surprises though and also launched the Moto X Play, a midrange device that also displays the Moto X name. The company is on a roll because the Play is a very well spec'd device that also packs a very enticing price tag, and in fact real compromises seem to be short.
A day after OnePlus launched its Flagship Killer, the OnePlus 2, the company suddenly has stern competition from Motorola after the US brand responded with the Moto X Style. This is the company's brand new flagship, but unlike previous entries in the Moto X series, this handset comes at an extremely affordable price and has specs to worry any other high end device, including the OnePlus 2.
OnePlus has launched its Flagship Killer for 2016, the OnePlus 2 is the company's newest device and lands as a very appealing smartphone that comes with an enticing price tag. With most of the details already out there, here is our guide to the OnePlus 2:
Plenty of companies are adopting a bezel-less design for their smartphones and it seems that landscape bezels at least will be a thing of the past one day. Manufacturers are trying to get a superior screen to body ratio, and Xiaomi will be among them when it launches its next flagship handset, the Mi 5.
Android One has not taken off in the way we thought it would, and we assume it is the same for Google. The project aimed to unify Android with devices built to run the software, with Google helping in terms of design and specs. However, after three devices last year (Karbonn Sparkle V, the Micromax Canvas A1, and the Spice Dream UNO) things have gotten quiet on the Android One front. A new device launched Lava is putting the spotlight back onto the initiative, marking the first Android One handset this year.
Sony is working on a new high end smartphone developing under the codename Lavender, although it is set to be called the Xperia C5 Ultra. The rumoured handset comes with a radical new design for the company with a bezel-less screen to body ratio and will arrive as a sequel to last year's Xperia C4.
At the close of the first quarter, Xiaomi announced the mega-affordable Redmi 2A, a variant of its Redmi 2 that was even more of a bargain. Three months later and with the second quarter closed for business the Chinese company has revealed that the budget Redmi 2A has been a monster success over its first period on sale.
LG has already said that it will launch a second flagship standard smartphone this year following the launch of the G4. That handset will differentiate itself by being a professional oriented flagship that will either be called the G4 Pro or the G Pro 3. The South Korean company (which was subject of a Google buyout rumor this week) has no reconfirmed that a premium device is indeed imminent.
Huawei has a new smartphone ready to launch at its scheduled September 2nd event at the IFA trade show in Berlin, but the handset getting announced is unlikely to be the Mate 8. When the press event was first teased it was thought that the Mate 8 would be the subject of the launch, but it now seems a revamped version of the current Mate 7 will be launched instead.
I have been saying on these pages for some time that Microsoft's lack of flagship devices on the Windows Phone platform is hurting the company. There are an array of very good (some of the best in fact) budget smartphones on the platform, but in terms of high end handsets there is scant choice. Even the Lumia 930, Lumia 1520, and HTC One M8 are aging and not current flagships, and the lack of high end quality has now been acknowledged by Microsoft's CEO.