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Samsung Smartphone Shipments to Decline in 2015


News by admin on Thursday October 15, 2015.

samsung news · cell phone news · admin

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Samsung
Samsung

It is probably safe to say that Samsung is going through a transition period, or is at least repositioning itself. The company streamlined its smartphone output this year and has seen profits increase as a result, recording financial growth for the first time in several quarters. However, that good news is tempered by the fact that Samsung is likely to see a decline in overall smartphone sales for the first time in years.

In terms of sales Samsung has enjoyed massive growth to become the best-selling smartphone manufacturer in the world. That status will not change anytime soon, but the company's restructuring of its product ethos means that for the first time, with 323.5 million handsets expected to sell this year.

That is still a huge amount of course and while may choose to see this decline as a negative, we are sure Samsung will actually be pleased. The company is growing profits and now has less smartphone products available, while a general improvement in designs has renewed consumer interest. If the company is increasing profits but selling less, we can only presume Samsung's margins are getting higher and more rewarding for the company.

 
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