News by Luke Jones on Monday July 27, 2015.
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Android One has not taken off in the way we thought it would, and we assume it is the same for Google. The project aimed to unify Android with devices built to run the software, with Google helping in terms of design and specs. However, after three devices last year (Karbonn Sparkle V, the Micromax Canvas A1, and the Spice Dream UNO) things have gotten quiet on the Android One front. A new device launched Lava is putting the spotlight back onto the initiative, marking the first Android One handset this year.The Lava Pixel V1 follows the model laid down last year and is modestly spec'd, although it is different in terms of design. A metal rear plate and thin landscape bezels make this easily the most premium Android One smartphone so far. Under the hood it is also a cut above the devices that landed in India during 2014. The Pixel V1 boasts a 5.5-inch IPS screen with 720p resolution, a quad-core Mediatek MT6582 chipset clocked at 1.3GHz, 2GB of RAM, 32GB of native storage that is expandable thanks to a micro SD slot. Elsewhere there is a 2,560 mAh battery, an 8 megapixel camera on the rear, and a 5 megapixel front facer for selfie fans. The shooters use software to up the resolution, which means the rear can produce shots of 13MP and the front shots of 8MP. As we said, the best overall package we have seen using the Android One banner. The Lava Pixel V1 of course features Android 5.1.1 Lollipop out of the box and is all but guaranteed to get Android M when it launches. The only downside is a lack of LTE connectivity and a underperforming chipset, but considering the price ($176 in India) we think this is a solid deal and a bit of a bargain to boot. However, there is plenty of competition in India at the moment, not least Micromax's Yu Yureka. Last year's Android One devices were a little underwhelming, but if the project continues in this vein it could be interesting to see Google's plan in action.
Luke Jones is the Managing Editor at MobileBurn.com and is the person you need to speak to about the content on the site. Luke studied creative writing at degree level before carving out a reputation as a freelance tech writer. He settled here at MobileBurn, where he reviews devices and contributes to the news, as well as overseeing the site's content and direction.