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Lumia 940 Skips IFA, Microsoft launching device September 24th

News by Luke Jones on Monday July 13, 2015.

microsoft lumia 940 · microsoft news · windows phone news · smartphone news · luke jones

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Microsoft has confirmed that it will have a strong presence at the IFA trade show in Berlin, Germany in September. However, the company's press release confirming new products for launch at the event did not specifically mention smartphones. Some outlets are speculating that Microsoft will show off its smartphone even if the company did not name them in the announcement for IFA. However, my source in Microsoft says the company will not announce a new smartphone in Germany, but we will not have to wait long.

Nick Parker, VP of MS's OEM (original equipment manufacturer) division has been confirmed as a keynote host for a show entitled "Windows 10 Lights up New Devices". While some still think those new devices will include a smartphone or more, my source within Microsoft's UK advertising team says that the company will be launching tablets and talking about Windows 10 and how it works on partner laptops and other PC equipment.

So, where does that leave us with Windows 10 Mobile and new smartphones like the Lumia 940 flagship? Well, they will not be announced at IFA, although Windows 10 Mobile will be mentioned when Redmond discusses Windows 10?s cross platform appeal as a whole. We know the mobile version of the software will land in the fall, and here's the date.

My source says that Microsoft will hold a second event in the United States on September 24th where it will launch Windows 10 Mobile officially and unveil five new smartphones. That's right, a whole new range of Lumia devices will be launched including the Lumia 940 and 940 XL.

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Luke Jones
Luke Jones is the Managing Editor at MobileBurn.com and is the person you need to speak to about the content on the site. Luke studied creative writing at degree level before carving out a reputation as a freelance tech writer. He settled here at MobileBurn, where he reviews devices and contributes to the news, as well as overseeing the site's content and direction.

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