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Verizon Lost 138,000 Postpaid Customers Last Quarter


News by admin on Thursday April 23, 2015.

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Verizon, the biggest carrier in the United States, announced this week that it lost a significant amount of business over the last quarter. Big Red revealed that 138,000 postpaid customers left the brand, but the company insists that it is not a problem that so many have left.

Verizon's CFO Fran Shammo said that the customer who have fled Verizon Wireless did so chasing a better deal, but not a better service.

"If the customer who is just price-sensitive and does not care about the quality of the network-or is sufficient with just paying a lower price-that's probably the customer we're not going to be able to keep."-Fran Shammo, CFO, Verizon.

T-Mobile especially has been fighting a price war with Verizon and the other major carriers, while Sprint is also getting more creative with its pricing. Verizon is playing the card that it offers the better service despite higher cost, but even that is debatable and there are sure those who do not like Big Red's customer care.

During the first quarter of 2015 the company added 565,000 customers, while new subscribers added 612,000 new names to the company's list.

 
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