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OnePlus to Sell 3 to 5 Million Smartphones this Year


News by admin on Wednesday April 15, 2015.

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OnePlus One
OnePlus One

OnePlus has only been with us for two years, but the company has come a long way. Sure, the brand is known for the slow roll out of its smartphone and even a few PR disasters, but behind it all the is the OnePlus One. The "flagship killer" has been well received, selling 1 million units last year. That?s not bad at all when various aspects are considered, but OnePlus plans to grow beyond that during 2015 and 2016.

The company is set to launch the OnePlus Two later in the year, and according to co-founder and CEO, Carl Pei, the company will also roll out a lower end smartphone. That should be enough for the startup to move between three and five million smartphones during 2015. Of course, that's still nowhere near the true industry heavyweights, but it will put OnePlus more firmly on the smartphone map. Indeed, during 2016 the company expects to continue growth and sell more than 10 million handsets through the twelve month period.

The OnePlus One arrived last year with flagship baiting specs but a humble price tag starting at $300, which made it the bang for buck king of the mobile industry. The OnePlus Two will up the spec ante and will manage to remain that reputation for being affordable.

The handset will be called the OnePlus 2, as previously rumored, while Pei says this device will be a step up from the original OnePlus One. Indeed, he says that the new flagship from the Chinese will be one of four "really influential flagship smartphones this year". The others on the list according to Pei are the Samsung Galaxy S6, HTC One M9, and the next iPhone that will launch this fall. Interestingly he does not see LG's upcoming G4 as really influential.

He did not offer any hard details such as specs or design, but the OnePlus 2 is reported to be coming with a 5.5-inch Quad HD screen (1140 x 2560 resolution), a octa-core Snapdragon 810 from Qualcomm, 4GB of RAM, and a host of other high spec usual suspects. In terms of design, the handset will be constructed from metal just like the One M9, Galaxy S6, and iPhone.

 
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