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Samsung Loses Tablet Market Lead in India

News by Luke Jones on Monday February 23, 2015.

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Samsung has lost considerable market share in the smartphone world over the last year, something that has been well documented. The company's slide is only really put into perspective when you see individual countries in isolation and Sammy has lost huge ground in key markets such as China, South Korea, and Japan. However, it seems the company's troubles in these important huge regions are not specific to smartphones.

IDC reports that the company is also losing out in the tablet market, in India at least. Why is India even important you may ask, and the reason is because it is a market that has huge room to grow, every company sees it as the next big region to cash in on, including market leader Samsung. The company is still the leading smartphone manufacturer, while it has also led the way in slates, until now.

According to the report, Samsung is no longer the number one tablet maker in India. The South Korean company accounted for 12.9% of the tablet market through the last quarter of 2014, not enough to make it number one. Instead, that accolade goes to Indian OEM iBall with 15.6%. While Apple leads the way in most regions, the Indian market is unique and shows how much scope there is in the country.

Following Samsung are Datawind (another Indian company) with 9.6%. Lenovo with 9.4%, and then HP with 8.7%.

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About the author

Luke Jones
Luke Jones is the Managing Editor at MobileBurn.com and is the person you need to speak to about the content on the site. Luke studied creative writing at degree level before carving out a reputation as a freelance tech writer. He settled here at MobileBurn, where he reviews devices and contributes to the news, as well as overseeing the site's content and direction.

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