News by Luke Jones on Monday September 22, 2014.
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Apple. iPhone. Record. Sales. Launch. These are all words that tend to go hand in hand whenever Cupertino releases a new version of its all-conquering smartphone. The iPhone 6 and iPhone 6 Plus have teamed up to create another sales record for their opening weekend, beating last year's iPhone 5s/5c roll out.Last year the two new iPhones combined for sales of over 9 million units, but this year Apple has done even better as the iPhone 6 and 6 Plus swept to over 10 million units over their first three days on sale. That figure includes the 4 million pre-orders Apple took on the previous Friday before the bricks and mortar launch. The company's CEO Tim Cook confirmed that news:
Sales for iPhone 6 and iPhone 6 Plus exceeded our expectations for the launch weekend, and we couldn't be happier. We would like to thank all of our customers for making this our best launch ever, shattering all previous sell-through records by a large margin. While our team managed the manufacturing ramp better than ever before, we could have sold many more iPhones with greater supply and we are working hard to fill orders as quickly as possible.Cook mentions that the numbers could have been even higher if more inventory was available, with the 5.5-inch iPhone 6 Plus much scarcer than the 4.7-inch iPhone 6. When looking at the launch countries this year, it is obvious Apple could have significantly beaten the effort of the iPhone 5s and 5c last year if the countries were the same: 2013, September 20th (iPhone 5s and 5c launch) United States, United Kingdom, Canada, China, France, Germany, Australia, Japan, Hong Kong, Singapore. 2014, September 19th (iPhone 6 and 6 Plus launch) United States, United Kingdom, Canada, France, Germany, Australia, Japan, Hong Kong, Singapore, Puerto Rico. Both years 10 nations had the new iPhone from day 1, but this year China is notably absent as the 6 and 6 Plus have not been passed for sale there. Even conservative estimates suggest the two smartphones could have sold over 13 million units in total had China been involved at launch. 20 more nations will be getting the new handsets on September 26th, with more to follow in the coming weeks. You can check out below when your particular region will get the iPhone 6 and iPhone 6 Plus: September 26, 2014 Austria, Belgium, Denmark, Finland, Ireland, Isle of Man, Italy, Liechtenstein, Luxembourg, Netherlands, New Zealand, Norway, Portugal, Qatar, Russia, Saudi Arabia, Spain, Sweden, Switzerland, Taiwan, Turkey, United Arab Emirates. By the end of 2014, Apple will have rolled the new devices out to 114 countries around the world, with one of those by then likely to be China. The company is building as many as 85 million iPhones during this period and expects to sell every one of them. source: Apple via Business Wire
Luke Jones is the Managing Editor at MobileBurn.com and is the person you need to speak to about the content on the site. Luke studied creative writing at degree level before carving out a reputation as a freelance tech writer. He settled here at MobileBurn, where he reviews devices and contributes to the news, as well as overseeing the site's content and direction.