Product Launch by Luke Jones on Thursday August 28, 2014.
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Of course, this kind of product is as important to HTC as its flagship headline grabbers, the company said as much when it promised to release more devices this year focused on quality and affordability. Through 2014 the Taiwanese giant has been doing pretty well to fulfil that promise with a slew of devices, and the Desire 510 is the latest of them As we have become used to by now, the new HTC borrows heavily from the company's flagship smartphone, the One M8. However, it is a little more subtle in its copying act than what we've seen previously, blurring the line to also look like 2013's One M7. There are no dual front facing speakers to be found here either, instead the device oddly packs one front facer on a portrait bezel, and a rear one at the other end. Still, as mid-range or even budget handsets go, the Desire 510 looks nice and also manages to hit a spec sweet spot. It gets a Qualcomm Snapdragon 410 processor clocked at 1.2GHz paired with 1GB of RAM, making this the first device to get one of Qualcomm?s 64-bit chipsets, albeit the low end one. There is 8GB of built in memory, while a microSD card lets the user expand their storage. In terms of cameras, the Desire 510 gets a 5 megapixel rear lens, with the front facer a standard VGA unit, and pleasingly its also supports LTE. Last but not least is the screen, a 4.7-inch FWVGA panel, while Android 4.4 KitKat is running the show. Those specs are meaningless without knowing the price, but as it turns out the HTC Desire 510 falls on the right side of affordable. It will retail for $250 and will launch in Europe and Asia before finding its way to the United States later in the year.
Luke Jones is the Managing Editor at MobileBurn.com and is the person you need to speak to about the content on the site. Luke studied creative writing at Glamorgan University before carving out a reputation as a freelance tech writer. He settled here at MobileBurn, where he reviews devices and contributes to the news.