News by Luke Jones on Thursday August 14, 2014.
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Sony is due to launch a new flagship next month at the IFA event when the company rolls out the Xperia Z3. However, the Japanese brand is not just focusing on the high end and in a bid to win more customers in key markets, especially in China and Asia, the company is working on more budget friendly offerings. The latest has appeared on an Indonesian Postel site revealing some of its specs and details.The device is currently under its product code of Sony D22XX (D2202, D2212, D2203 for variants) and seems to be a low end phablet. The handset will sport an enormous 6.1-inch screen which shows again that when Sony does a phablet it really stays true to the form factor. That panel is hardly going to get the hairs on your neck standing beyond its huge size though as it is only a FWVGA (480 x 854 pixels) screen. You can probably see where this is going, and indeed the rest of the specs are equally modest. The processor is 1.2GHz Qualcomm Snapdragon 400 quad-core chip with an Adreno 305 GPU, while 1GB of RAM will provide the grunt, or lack thereof. At the very least that quad core Snapdragon should perform decently with such a low res screen to take care of, although power users need not apply. Elsewhere there is a 5 megapixel rear camera and a VGA snapper on the front, while the 4GB of on board storage is supplemented by a MicroSD card slot. All in all, some pretty uninspiring specs, but Sony has a solid history of getting the most from its hardware and then wrapping it in a good design and selling budget phones at budget prices. If the company can combine those things once again then it will have a worthwhile device for the low end market. The phablet is likely to land later in the year, and while it is being mooted as an Asian exclusive, Sony lacks a low end phablet device in Western markets, so we would not rule out a wider launch in the future, especially to other emerging markets. source: Xperia Blog
Luke Jones is the Managing Editor at MobileBurn.com and is the person you need to speak to about the content on the site. Luke studied creative writing at degree level before carving out a reputation as a freelance tech writer. He settled here at MobileBurn, where he reviews devices and contributes to the news, as well as overseeing the site's content and direction.