News by Luke Jones on Tuesday July 08, 2014.
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Smartphones from China suffer from the same reputation as other products from the country, namely most consumers in Western markets think they are merely cheap knock offs of leading flagships. However, that is very much the black market as the large Chinese companies actually make good smartphones in their own right, we are thinking the likes of Huawei and ZTE. The latter has today launched a new flagship device called the Nubia Z7 and it is a real flagship contender in terms of specs.Indeed, the ZTE Nubia Z7 seems to have borrowed many of the same specs from the LG G3, but considering that is the current darling of the smartphone world it is a good device to take inspiration from. The Z7 sports a 5.5-inch Quad HD display with a stunning 538 ppi, while the innards boast a Qualcomm Snapdragon 801 chip that has been coupled with a blockbuster 3GB of RAM. The camera is also from the top drawer, a 13-megapixel, optically stabilized, f/2.0 lens, while the handset will ship with 32GB of on-board storage. In terms of design the ZTE Nubia Z7 falls a little short against other flagship rivals, especially lookers like the G3 and HTC One M8. However, it is smart and elegant enough to be pleasing on the eye, but we doubt too many would flaunt it as a good looking handset. What is pleasing is that at least in China the device is a bargain next to its rivals, for example it is $200 cheaper than the LG G3. The problem with that is if the Nubia Z7 ever arrives outside of Asia is that it will probably get a bump in price, but even so should still be more affordable than other flagships. Of course, the big question is whether the Z7 will ever show up outside of Asia at all. In an ideal world ZTE would want it to, but with a lack of market presence in the US it seems unlikely that the company will bother. That?s a shame because with these specs the handset should be a very good performer, but there are at least ways to get one even if it never gets an official release here. source: ZTE