News by Andrew Kameka on Thursday May 29, 2014.
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Since Apple confirmed its $3 billion purchase of Beats Music and Beats Electronics, the well-recognized company can count on some more money pouring in if the government approves the deal. Perhaps that's why Beats is now giving users more time to try out the product and discover if they like it, and dropping the price for people who pay for an annual subscription. Beats still costs $9.99 per month, but the annual subscription is now just $99, a $20 savings compared to the previous price. The AT&T Family plan prices remain unchanged.
Beats has also doubled the amount of time that potential customers have to try out the service and decide if they wish to sign-up. The trial period has been increased from 7 days to 14. According to multiple reports, only about 200,000 people have made the jump to becoming paid Beats Music subscribers, so perhaps this might encourage more adoption. The Beats app will continue to be available for Android, iOS, and Windows Phone, so users can download it now to begin their trial period.via: Redmond Pie
Andrew is MobileBurn.com's managing editor. He is based in Miami, Florida.