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T-Mobile outlines 4G LTE progress and launches ad debunking Verizon's depiction of the network


News by Andrew Kameka on Thursday March 13, 2014.

t-mobile · carrier news · andrew kameka

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T-Mobile US has built its 4G LTE network to reach 210 million million and 273 metro areas in less than a year, one of the fastest rollouts of LTE in the US. The nation's fourth-place carrier got things started when it simultaneously launched dozens of markets on its first official day of operation in 2013, and it has since added many dozens more to cover so many users.

CTO Neville Ray has updated T-Mobile's progress today by saying that the company aims to have 230 million people covered by July. The number of people covered will rise to 250 million by the end of this year, and the 4G LTE network will be completely deployed by mid-2015. The carrier is currently upgrading its 2G/EDGE networks to have LTE, and plans are in motion to deploy LTE through the 700 MHz A-block spectrum once T-Mobile closes its purchase of the licenses.

There are presently still many gaps in the T-Mobile LTE coverage map, which is why T-Mobile covers only 210 million people as opposed to the millions more Verizon Wireless and AT&T Mobility reach. However, T-Mobile is resurrecting its old claim that 4G HSPA+ offers a fast and competitive experience. To remind people about that older but still fast technology and its progress in LTE, T-Mobile has launched a new ad campaign and "legal action" against Verizon. Here's a video of the ad to let consumers know about its coverage changes.

 
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Andrew Kameka
Andrew is based in Miami, Florida.

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