Product Launch by Andrew Kameka on Tuesday August 27, 2013.
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Smartphone cameras have come a long way in recent years, but they're still no match for more powerful devices. Still, smartphones have apps and internet features that those powerful cameras do not, so Sony has devised a nice solution to take advantage of both platforms. No, not the strange camera lens that we've seen appear in leaked photos, but a way to wirelessly connect the new Sony NEX-5T to Android devices.
The Sony NEX-5T is a compact camera with a "DSLR-quality" 16.1-megapixel Exmor sensor. The camera also has Optical SteadyShot to stabilize photos and video, and a SELP1650 zoom lens to get close shots. Once those photos are taken, someone can quickly transfer the images to an Android 4.0 or later device. The NEX-5T uses NFC to initiate instant pairing once the phone taps to a designated point on the camera. Users are then free to edit the photo in Snapseed, post to Instagram, share it on Facebook, upload to Dropbox, or anything else someone can do with a photo on Android. In the event that a phone does not have NFC, the NEX-5T also supports Wi-Fi pairing.
Like the Sony Smart Wi-Fi cameras released in 2012, the NEX-5T also supports a Smart Remote Control feature. When paired through NFC or Wi-Fi, the Remote Control turns a compatible phone into a live viewfinder and controller. Photos can be remotely taken, which works well for family portraits or when the user wishes to take a photo while away from their NEX-5T.
The Sony NEX-5T will cost $700 with its kit lens or $550 for its body only. The camera will go on sale beginning in September.
Sony NEX 5-T with NFC
Andrew is based in Miami, Florida.