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Mobile phone sales decline but Apple and Samsung push smartphone sales up, says Gartner

News by Andrew Kameka on Thursday November 15, 2012.

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Though worldwide sales of mobile phones declined in the third quarter of 2012, smartphone sales increased 46.9 percent, according to Gartner. Smartphone sales increased to 169.2 million units in the third quarter, and the biggest causes and beneficiaries of that increased demand were Apple and Samsung. The two firms together controlled 46.5 percent of the smartphone market.

Trends from previous quarters continue to hold. Android remains the dominant operating system with a 72.4 percent market share, an increase from the 52.5 percent reported during the same period last year. Apple iOS fell from 15 percent to 13.9 percent, RIM BlackBerry fell from 11 percent to 5.3 percent, and Samsung Bada increased from 2.2 percent to 3 percent. Microsoft's Windows Phone increased from 1.5 percent to 2.4 percent market share, but the operating system is only the sixth most popular behind the rapidly-declining Symbian OS.

Gartner estimates that the fourth quarter of 2012 will increase sales for the year, but companies will see a lower-than-expected sales boost. Consumers will either be more conservative with their money or swayed to tablets and other devices, which will lead to fewer phone purchases during the holiday shopping season.

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About the author

Andrew Kameka
Andrew is based in Miami, Florida.

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