News by Andrew Kameka on Thursday October 11, 2012.
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Netflix has reached a settlement with a hearing-impaired rights group that will require the video subscription service to supply closed-captioning for all its video content by 2014. The agreement stems from a National Association for the Deaf lawsuit filed in 2010. The NAD sued Netflix because Netflix did not offer captions for deaf consumers, which the group claimed was a violation of the Americans with Disabilities Act. Following a judge's ruling siding with the NAD, Netflix has agreed to caption its entire video library by 2014.
According to the agreement, Netflix will set the following benchmarks for its compliance goal:
- 90 percent of all new and existing videos will get captions in 2013
- 100 percent of all new and existing videos will get captions in 2014
- New videos will get captions within 30 days in 2014, 14 days in 2015, and 7 days in 2016
Netflix already has captions for 82 percent of its existing video library. The company has pledged to extend support to its entire catalog within the next two years, and it will work to make captions available across devices. Netflix mobile apps already support subtitles, and the company said that it will make "good faith, diligent efforts" to make captions accessible on any device with a Netflix app.source: Ars Technica
Andrew is based in Miami, Florida.